VVektorIndex
Independent directory. VektorIndex is not affiliated with or sponsored by any listed vendor. All specifications are sourced from official vendor documentation.
Note: Salesforce Sales Cloud (CRM) and ActiveCampaign (Email Marketing & CRM) are in different software categories. This comparison may be relevant if you are evaluating them for overlapping use cases. For same-category comparisons, browse CRM tools.

Head-to-Head Specification Audit

Salesforce Sales Cloud vs ActiveCampaign

Enterprise CRM Platform · Global

CRM

Salesforce Sales Cloud

Enterprise CRM Platform · Global

Visit Salesforce Sales Cloud

Email Marketing & CRM

ActiveCampaign

SMB & E-Commerce Businesses · Global

Visit ActiveCampaign

Specification Matrix

MetricSalesforce Sales CloudActiveCampaign
Starting Price$25/mo$15/moBetter
API Rate Limit1000 req/minN/A
Target CountryGlobalGlobal
CategoryCRMEmail Marketing & CRM
ComplianceSOC2, GDPR, HIPAA, ISO27001, CCPA, POPIAGDPR, CCPA, SOC2
Hosting RegionsUS-East, EU-West, AP-SoutheastUS-East, EU-West
Native Integrations6 listed7 listedBetter

Salesforce Sales Cloud — Key Specs

  • Market leader: 20%+ CRM market share
  • Einstein AI: lead scoring, opportunity forecasting, next best action
  • AppExchange: 5,000+ third-party integrations
  • SOC 2 Type II, ISO 27001, GDPR, HIPAA compliant

ActiveCampaign — Key Specs

  • Visual automation builder handles 500+ trigger/action combinations without code
  • Predictive sending AI picks the optimal send time per individual contact
  • CRM included on all plans — no separate purchase for deal and pipeline management
  • Deep data integration passes Shopify purchase events directly into contact profiles

Frequently Asked Questions

What is cheaper, Salesforce Sales Cloud or ActiveCampaign?+

ActiveCampaign starts at $15/mo, which is lower than Salesforce Sales Cloud at $25/mo.

Which tool is better for compliance — Salesforce Sales Cloud or ActiveCampaign?+

Both support SOC2, GDPR, CCPA. Salesforce Sales Cloud additionally supports HIPAA, ISO27001, POPIA.

Is Salesforce Sales Cloud or ActiveCampaign compliant with South Africa's POPIA?+

Salesforce Sales Cloud supports POPIA compliance. ActiveCampaign does not list POPIA as a supported framework.

Which tool is better suited for Global?+

Salesforce Sales Cloud is evaluated for Enterprise CRM Platform in Global with hosting regions: US-East, EU-West, AP-Southeast. ActiveCampaign has hosting regions: US-East, EU-West. For data residency in Global, check each vendor's data processing agreements.

Data last verified: 24 July 2026

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