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Head-to-Head Specification Audit
Plaid vs Make
Financial Data API Platform · United States
Specification Matrix
| Metric | Plaid | Make |
|---|---|---|
| Starting Price | CustomBetter | $9/mo |
| API Rate Limit | 300 req/min | N/A |
| Target Country | United States | Global |
| Category | Open Banking | Workflow Automation |
| Compliance | SOC2, GLBA, CCPA, PCI-DSS | GDPR, SOC2 |
| Hosting Regions | US-East, US-West | EU |
| Native Integrations | 6 listed | 7 listedBetter |
Plaid — Key Specs
- ✓Largest open banking network in the US — connects to 12,000+ institutions
- ✓Identity verification, income verification, transaction enrichment
- ✓SOC 2 Type II, GLBA, CCPA compliant
- ✓Tokenisation protects user credentials — no password storage
Make — Key Specs
- ✓Visual scenario builder handles complex branching logic not possible in Zapier
- ✓10,000 operations/month on Free tier vs Zapier's 100 tasks
- ✓HTTP/SOAP module enables direct API calls to any endpoint without a connector
- ✓Real-time trigger execution — no polling delays unlike Zapier free tier
Frequently Asked Questions
What is cheaper, Plaid or Make?+
Plaid starts at $0/mo, which is lower than Make at $9/mo.
Which tool is better for compliance — Plaid or Make?+
Both support SOC2. Plaid additionally supports GLBA, CCPA, PCI-DSS. Make additionally supports GDPR.
Which tool is better suited for United States?+
Plaid is evaluated for Financial Data API Platform in United States with hosting regions: US-East, US-West. Make has hosting regions: EU. For data residency in United States, check each vendor's data processing agreements.
Data last verified: 26 June 2026
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